Golden fleecing ...

We are being fleeced. It is no secret that a Toyota Camry would cost Rs.10 lacs on full and actual $-Rs conversion and the Honda Civic a mere Rs.8 Lacs, yet the prices are so steep. I kept quiet when Honda launched its Civic Hybrid at Rs.21.5 lacs. The Civic was the flagship Honda car, and still is, but only abroad, an icon of affordability. No, but not in India. This land has seen many average and below average priced cars from the west become status symbols. The VW Jetta. Its no joke that a weaker car without getup or show is priced for the foolish Indian customer higher than the Civic.

But now this recession has convinced me that most manufacturers would certainly reduce their 1000% profits at least down to 300% to woo the customers. With Honda of all doing so, the brand that never ever reduced its prices to boost its sale volume has for the first time stooped. With the Civic hybrid price reduction I hope many other cars would be sold cheaper, at least at prices nearing contemporary western markets.

Live with a man forty years, share his house, his meals, speak on every subject. Then tie him up and hold him over the volcano's edge and on that day, you will finally meet the man.

- Modu Shanyu

We sure need to do the same with these corporations, or once in a while by the cause of recession these corporations would reveal their true selves to both its customers and employees.



References:

Civic Hybrid cheaper by Rs 8 lakh

2009 Toyota Camry

Honda Civic Family - 2009 - the Official Honda Web Site